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Coin it in

by Radioville | Radio Advertising Bureau – ROI Multiplier

Judges comments:

“An effective use of music to tell the story. The FT took a well known piece of classical music and gave it a subtle jazz twist, to demonstrate how the FT took a more relaxed view at the weekend, without compromising quality. The tone was intelligent and measured, which needed minimum use of a voice over to support the message.” – Peter Buchanan, Consultant

Ad Credits:

Client/Brand: FT Weekend
Title: Smart but Casual
Agency: DDB UK
Creative Team: Toby Brewer & Nikki Lindman
Creative Directors: Sam Oliver & Shishir Patel
Agency Producer: Rachel Amess
Facility House: Clearcut
Sound Engineer: James Clark
Voice Actor: David Riley

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Aerial Awards